What started as a photo-sharing platform now allows its users to share not just photos but also videos in the form of posts, stories, and reels. We’ve seen Instagram evolve right in front of our eyes. With more and more people embracing vertical video content, it’s no secret that the Instagram dev team is laser-focused …
When compared with other forms of Instagram posts, Instagram reels are subject to higher engagement. In fact, reels receive over 22% more engagement than Instagram video posts. While YouTube has been revolutionizing the video space since 2005, one big problem people have always faced is that they have to rotate their phones to watch videos. …
How to Add Music to Instagram Reels the Right Way Read More »
There are more than 200 million business accounts on Instagram globally that users visit every day. These business accounts are more than just sharing company content; they’re also driving sales. A recent study found that 50% of Instagram users are more interested in a brand when they see ads for it on Instagram. But here’s …
10 Boise Businesses that are Killing It on Social Media Read More »
“Brands that ignore social media will die. It’s that simple.” – Jeff Ragovin With 4.62 billion people actively using social media platforms like Facebook, Instagram, and TikTok for 2 hours 27 minutes, on average, each day, it’s a no-brainer for businesses to invest their top dollars in social media marketing and advertising. Data fetched from …
“Advertising is totally unnecessary. Unless you hope to make money.” – Jef Richards With over 2.9 billion monthly active users, Facebook is the most popular and used social media platform with unbelievable potential. Facebook’s advertising reach stands at a staggering 2.1 billion people, so businesses spend billions of dollars advertising their products/services on the platform. …
5 Reasons Boise-Based Businesses Should Tap into the Power of Facebook Advertising Read More »
With more than a billion monthly active users, Instagram is undoubtedly one of the most popular social media platforms. And with an ever-increasing number of users spending more and more time using the platform, we’re witnessing a massive surge in businesses investing their precious dollars in Instagram Marketing. And while businesses have historically published high-quality …
How to Use Instagram Reels for Digital Marketing in 2022 Read More »
According to DataReportal, more than 4.62 billion people are active social media users, a staggering 10.1% rise from last year. That’s 58.4% of the global population actively using social media platforms regularly. You’ll be shocked to know that people are spending 2 hours 27 minutes, on average, every single day scrolling their social media feeds …
Why is Social Media Marketing an Important Part of Inbound Marketing? Read More »
With Instagram being home to 1.47 billion monthly active users and its positioning as the fourth most used social media platform, it’s a no-brainer for marketers, advertisers, and businesses to focus on their Instagram marketing efforts. One in every two people uses the platform to discover new brands. At the same time, about 44% of …
4 Brilliant Ideas to Boost Your Company’s Instagram Engagement Read More »
It’s that time of the year again. We hope you had a blast on Thanksgiving & Cyber Monday. Despite the Covid-19 pandemic still looming upon us, we’ve never let anything, and I must say literally anything, drag our holiday spirit down. According to a recent Adobe report, online sales over holidays are on track to …
More than 4.48 billion people worldwide actively use social media platforms. When compared with the past year, the number has grown by a gigantic 13.1%. People spend about 2 hours 24 minutes using social media platforms like Facebook, Instagram, Twitter, LinkedIn, Snapchat, and more. Here’s an infographic sharing insights of the world’s most-used social media …
The Impact of Social Media on the Marketing World Read More »
