Social Media

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How to Build a Fool-Proof Social Media Marketing Strategy for Your Boise-based Business in 2022

“Brands that ignore social media will die. It’s that simple.” – Jeff Ragovin With 4.62 billion people actively using social media platforms like Facebook, Instagram, and TikTok for 2 hours 27 minutes, on average, each day, it’s a no-brainer for businesses to invest their top dollars in social media marketing and advertising. Data fetched from …

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5 Reasons Boise-Based Businesses Should Tap into the Power of Facebook Advertising

“Advertising is totally unnecessary. Unless you hope to make money.” – Jef Richards With over 2.9 billion monthly active users, Facebook is the most popular and used social media platform with unbelievable potential. Facebook’s advertising reach stands at a staggering 2.1 billion people, so businesses spend billions of dollars advertising their products/services on the platform. …

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How to Use Instagram Reels for Digital Marketing in 2022

With more than a billion monthly active users, Instagram is undoubtedly one of the most popular social media platforms. And with an ever-increasing number of users spending more and more time using the platform, we’re witnessing a massive surge in businesses investing their precious dollars in Instagram Marketing. And while businesses have historically published high-quality …

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Why is Social Media Marketing an Important Part of Inbound Marketing?

According to DataReportal, more than 4.62 billion people are active social media users, a staggering 10.1% rise from last year. That’s 58.4% of the global population actively using social media platforms regularly. You’ll be shocked to know that people are spending 2 hours 27 minutes, on average, every single day scrolling their social media feeds …

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4 Brilliant Ideas to Boost Your Company’s Instagram Engagement

With Instagram being home to 1.47 billion monthly active users and its positioning as the fourth most used social media platform, it’s a no-brainer for marketers, advertisers, and businesses to focus on their Instagram marketing efforts.  One in every two people uses the platform to discover new brands. At the same time, about 44% of …

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How Can You Maximize Your Sales This Christmas? Implement These 3 Digital Marketing Strategies to Grow Your Business

It’s that time of the year again. We hope you had a blast on Thanksgiving & Cyber Monday. Despite the Covid-19 pandemic still looming upon us, we’ve never let anything, and I must say literally anything, drag our holiday spirit down. According to a recent Adobe report, online sales over holidays are on track to …

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The Impact of Social Media on the Marketing World

More than 4.48 billion people worldwide actively use social media platforms.  When compared with the past year, the number has grown by a gigantic 13.1%.  People spend about 2 hours 24 minutes using social media platforms like Facebook, Instagram, Twitter, LinkedIn, Snapchat, and more. Here’s an infographic sharing insights of the world’s most-used social media …

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