Marketing Strategy

Vintage collage of men at the stock market in New York City evaluating stocks representing if hiring a marketing agency in an economic downturn is a wise investment.

Surviving an Economic Downturn: Is Now the Best Time to Hire a Marketing Agency? Let’s Find Out.

I love using LinkedIn. But these days, not so much. These days I feel disheartened scrolling through my feed. And there’s just one reason behind it: lay-offs. Every other day I read a post about a company laying off its employees, especially tech companies.  Here’s why so many layoffs are happening: “Over the last few …

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Man with college graduation cap and gown in black and white with vintage buildings, text, and maps in the background. Representing free marketing courses.

10 of the Best FREE Marketing Courses You Can Enroll in Today

To be successful in digital marketing, you need to have the right skills and knowledge. While there are many paid courses available, there are also many quality courses that you can complete for free. In this blog post, we will look at some of the best free digital marketing courses available online.  Below, we’ve rounded …

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why hire a marketing agency

Asking “Why Should I Hire a Marketing Agency?” Here’s Why.

You’ve launched a new business.  You’re excited to get your journey started. You spread the word.  On day 1, you see your shop flooded with dozens of people in your network excited to see you kickstart your journey. These are your friends, family members, colleagues, or people who know and support you. A good day …

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content marketing,marketing strategy

How to Use Creativity to Build Trust & Increase Awareness in Content Marketing

“Creativity is intelligence having fun.” – Albert Einstein   The year is 1984.  You’re watching the Super Bowl.  It’s Los Angeles Raiders vs. Redskins. The stakes are at an all-time high. And… It’s BREAK TIME. “Aghh! Why do they have to switch to commercials?” BUT! There’s this one commercial that catches your attention and totally …

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how can email marketing fuel your overall inbound strategy

How Email Marketing Can Fuel Your Overall Inbound Strategy

Inbound marketing is the future of lead generation. Gone are the days of cold calls and pushing flyers at bypassers- consumers want (and have really always wanted) relevant content on their watch! The businesses that use strategic timing to provide them with the most valuable and educational content earn the leads. When used correctly, email …

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