Social Media

With more than a billion monthly active users, Instagram is undoubtedly one of the most popular social media platforms. And with an ever-increasing number of users spending more and more time using the platform, we’re witnessing a massive surge in businesses investing their precious dollars in Instagram Marketing. And while businesses have historically published high-quality […]

With Instagram being home to 1.47 billion monthly active users and its positioning as the fourth most used social media platform, it’s a no-brainer for marketers, advertisers, and businesses to focus on their Instagram marketing efforts.  One in every two people uses the platform to discover new brands. At the same time, about 44% of

It’s that time of the year again. We hope you had a blast on Thanksgiving & Cyber Monday. Despite the Covid-19 pandemic still looming upon us, we’ve never let anything, and I must say literally anything, drag our holiday spirit down. According to a recent Adobe report, online sales over holidays are on track to

More than 4.48 billion people worldwide actively use social media platforms.  When compared with the past year, the number has grown by a gigantic 13.1%.  People spend about 2 hours 24 minutes using social media platforms like Facebook, Instagram, Twitter, LinkedIn, Snapchat, and more. Here’s an infographic sharing insights of the world’s most-used social media