Toyota: Let’s go places. Founded in 1937, this Japanese brand is now the world’s largest car manufacturer. The Toyota 4Runner is a mid-size SUV known for its rugged and off-road capabilities. It has been in production since 1984 and has become a popular choice for those who want a versatile and reliable vehicle that can handle various driving conditions.
In the brand film, we didn’t just showcase the Toyota 4Runner, we told the story of the road less traveled. It inspires courage, perseverance, and grit and resonates with those who make their own path. When adventure calls, Toyota answers.
This film was edited into 3 different length versions for various media placements and branded for Individual Toyota dealerships coast-to-coast. These dealerships ran these advertisements on local TV and social media to great success.
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